MIGHTY SOCIAL BLOG

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Boosting social media performance with better UX

In today’s noisy online world, digital marketers must leave no stone unturned and apply the latest technology and audience insights in order to stay ahead of the competition. Discover how better UX can boost social media conversion rates.

Mighty Social   social media
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How to scale up and still keep a strong start-up culture

To scale up business is a wonderful thing – it means greater opportunities, expanded horizons and, of course, a growing and thriving team. In this article our co-founder Sharon Baker explores how we kept our original start-up culture during the process.

Mighty Social   company culture
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How to increase your Amazon conversion rates

Tapping into Amazon’s social media ecosystem, as well as leveraging other social media platforms plays a key role in driving your Amazon sales. This is where marketers need to focus, and it starts with a good understanding of how advertising within the Amazon website itself works.

Mighty Social   Amazon
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6 ways to increase the ROI of your Christmas campaigns

Christmas is the time of year when you need to really ramp up your paid social ads in an effort to reach your audience, who are likely to be in prime buying mode thanks to the festive season. So how can you increase the ROI of your Christmas campaigns?

Mighty Social   social media
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How to keep your CPA down and increase conversion rates

Discover our top tips for keeping your CPA cost down and increasing conversion rates. Our insights and proven techniques will help you evaluate your digital marketing strategy.

Mighty Social   CPA
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How to stay ahead in the new era of social media advertising

We share tips for the personalisation of messaging for social media advertising from initial ad unit through to onsite experience to help brands stay ahead.

Mighty Social   social media advertising
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What is the best way to measure paid media success?

Marketers can only achieve paid media success if they know what that success looks like. This blog explores the best way to formulate an accurate attribution model.

Mighty Social   social media advertising
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Our MIGHTY approach to excellent creative for paid media

It’s really noisy in the social media world. To cut through this noise, brands need to serve highly targeted and engaging creative to their most receptive audience – at a time and place where and when it’s convenient to them. Discover our mighty approach to excellent creative for paid media.

Mighty Social   social media advertising
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The ultimate paid media news roundup

It’s been an exciting time in the world of paid social with big developments on all the major platforms. Here we share a roundup of the most important paid media news.

Mighty Social   social media advertising
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What you need to know about dynamic ads

Dynamic ads are dynamically generated based on data captured on a particular audience. Learn how they work and how to get the best out of dynamic ads.

Mighty Social   social media advertising
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