Customised UX requires more than ‘just’ tech

Our co-founder Joel Davis believes marketers are entering into a new era of opportunities as they start to combine the best of what UX, social CRM and AI has to offer.

If we continue evolving at this rate every advertisement we see, whether we know it or not, will soon be 100 percent targeted at us and our interests.

This is without doubt a once-in-a-generation opportunity for marketers to prove to consumers that they have shifted away from their dated over-invasive style and truly offer an enhanced, personalised UX.

Read more here –

Learn more about boosting social media performance with better UX by reading our blog.