SOCIAL TECHNOLOGY

Segmentation / Audience Insights

The ATOM, our patent pending Audience Builder, creates dynamic audience segments and insights based on consumer intent - that’s the power of real time AI segmentation.

SOCIAL CREATIVE

content / community

Our dynamic segmentation technology is used by world leading brands and agencies to present creative that audience segments will find most compelling.

SOCIAL ADVERTISING

Targeting / Scalability

Our unique targeting approach allows greater scalability. Reach more of the right people. Make those people happy. Minimise costs. Now that’s mighty.

  • Identify audience likes and passions
  • Know what audience will do next
  • Gain inside knowledge of purchasing intent
  • Ensure our compelling messages reach wider audiences
  • Maximise success of social media campaigns
  • Gain the competitive advantage
  • Grab the audience using our valuable insights and direct them to the products available
  • Create an audience subset based on website visitors and remarket them with highly unique and tailored content, designed to influence purchase and increase conversions.
  • We collect content that is trending, popular and inspiring to our given audience
  • Assess purchasing triggers for users with the highest propensity for purchasing products, then re-direct this audience to the desired landing site
  • Expand the audience exponentially by reaching customers who have passions and interests that extend beyond any given brand, as identified by our 118,000 data points
  • Drive conversions in the most cost-effective way by hyper-targeting the right potential customers within the audience

TIMELINE OF SUCCESS

Back in 2012, we realised that social media performance was not matching business expectations. We got some of the best brains in the digital ecosystem to come together and find a solution. We raised private equity funding and built our first insight tool, the Social Insight Engine. For every ad delivered, our technology became even smarter. So much so we developed a new technology that serves creative to the most relevant target audience - and the ATOM was born!

Our story shows how we have grown

2007

First social media agency in Europe agency:2

2010

Expanded across 5 European countries

2011

Started working with world leading brands Mattel, Microsoft, Sony and Worldpay

2014

Secured private equity funding

2015

Launched new technology
Social Ad Tech

2016

Deloitte Top 50 Fast Tech Growth WINNER

2016

Continued growth across 20 countries worldwide

2016

The Drum Social Buzz Award Finalist

2017

CIM Award Finalist

2017

Shorty Award 'Best Use of Facebook' WINNER

2018

Top 20% of Inc. Europe List of Fastest-Growing Companies

2007

First social media agency in Europe agency:2

2010

Expanded across 5 European countries

2011

Started working with world leading brands Mattel, Microsoft, Sony and Worldpay

2014

Secured private equity funding

2015

Launched new technology
Social Ad Tech

2016

Deloitte Top 50 Fast Tech Growth WINNER

2016

Continued growth across 20 countries worldwide

2016

The Drum Social Buzz Award Finalist

2017

CIM Award Finalist

2017

Shorty Award 'Best Use of Facebook' WINNER

2018

Top 20% of Inc. Europe List of Fastest-Growing Companies